Artwork for Coyote Talk's single "Don't Let Them Break Your Heart" and accompanying remixes.
STORY is a concept retail space that reimagines itself every 4-to-8 weeks,
shutting its doors to redesign and merchandise the entire space to a new theme.
The theme for November 2013 - January 2014 was Home for the Holidays.
The store was designed to evoke the feeling of walking through a contemporary loft—a home merchandised into sections dedicated to the gift recipient (for him, for her, for kids, for everyone).
For what we call the "Story Wall," I wanted the customer to feel as if they could be looking out their window watching snow fall. The result is a mirror mosaic tile snowflake that shimmers as the customer travels the store. The sporadic shining of the scattered, smaller mirror gives the illusion of active snow fall.
Alabama-born and New-York-based, Ty is a photographic powerhouse. His work is "obsessively composed" and immaculately lit, granting me license to say he could likely make my closet of an apartment look like a dream home. Ty specializes in constructed environments but possesses a keen eye for portraiture and landscapes (an elusive combo).
When a new series is produced (a photographic exploration of the principles of relativity, for example), the title or subject of the series is incorporated into the logotype.
View Ty's work here.
STORY is a concept retail space that reimagines itself every 4-to-8 weeks,
shutting its doors to redesign and merchandise the entire space to a new theme.
The theme for March 2013 was Design.
We wanted to ask: "What is design"
So we asked the coolest designers we knew and creative a dynamic identity we could use around the store to showcase their answers.
Interior Design by Anna Karlin
STORY is a concept retail space that re-imagines itself every 4-to-8 weeks, shutting its doors to redesign and merchandise the entire space to a new theme.
The theme for October 2013 was Made in America.
The store was divided into regions marked by a road map customers could follow along the walls. Each region was merchandised with product made in the corresponding region of the United States. The MidWest section of the store carried product made in the MidWest, etc.
For what we call the "Story Wall," I wanted to give the customer the feeling the map becomes "real." I created a faux topographic map with 9 large sheets of paper, highlighting the "peaks" in white.
Album artwork for Coyote Talk's debut album, "Sister"
Reimagining the retail business model, STORY is a store that reinvents itself. Every four-to-eight weeks the store is completely changed-out with a new interior, products, and events to coincide with a new theme. Identity by Sagmeister & Walsh. Holiday pattern by Xavi Garcia.
Images from STORY's "Home For the Holidays" store. While the theme title is usually made out of neon, we thought it more festive and fun to use Christmas lights. This issue was sponsored by HP, who helped to print the borderline outrageous amount of graphics used throughout the store—primarily on the walls (note: life-size library wall print)
Business card concepts created while at Sagmeister & Walsh as part of the Function branding.
Android's 2014 Fall/Winter print campaign with Google's Creative Lab. I was on a team of 4 (creative director, myself and two print producers) working in tandem with a large team of illustrators creating characters. I was responsible for design and layout of Out-of-Home advertisements including billboards (across the globe—thought primarily in the US), magazine spreads (the inside cover of the New Yorker [within which I promptly included a character I created of myself], Rolling Stones, Paper, ESPN and more) and the centerfold of the New York Times. I also designed a massive vinyl wrap to cover the space along the debut of the world's largest digital billboard in Time Square over Thanksgiving 2014.